Abstract : Rising pollution and climate change is a concerning problem these days with urbanization and industrial development . Diesel and petrol driven cars is found to be one of the most top contributor of carbon emission in the environment. Therefore electric vehicle is the only alternative that can be suggested to reduce the pollution caused by gasoline powered automobiles. Government and Car manufacturing companies are trying their best to implement electric vehicle use by the common households, but there are a number of factors that affect the purchase decision of the customers . Such factors have been studied in these paper. A primary research has been done with the help of a offline survey to find out the most important factors to the people while purchasing a vehicle to analyse that what is stopping them from buying an electric vehicle.
Keywords : Pollution, Electric Vehicle, Customers, Environment, Automobiles, Households
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