As today’s global economic landscape is changing rapidly, the ability of businesses to introduce new innovative products to the market faster than their competitors is perhaps their most distinct competitive advantage. This becomes obvious by the significant market share that the innovative companies gain while increasing profit ability. Extensive research in this field has shown that companies that are constantly innovating normally double their profits compared to others. The term innovation refers to a process that comprises three stages: the conception of a new idea, its evaluation, and, finally, its practical implementation.

Due to the ongoing development, adoption, and sale of new technologies, there is a significant potential for businesses to follow the newest digital trends. Since the corporate sector is currently undergoing tremendous changes and improvements, the process of transformation has been quick, and disruptions have been severe. This has sparked an innovative culture and multiplied commercial prospects. Along with these cutting-edge technology and fresh business prospects come difficulties that want additional focus and in-depth study to fully comprehend this era of digital transformation and its effects, challenges, and solutions.

This book of Innovation and Digital disruption in Management covers a range of issues related to management, including technological disruption and innovation. It also addresses key topics for understanding business opportunities.